Thom Callahan is President of the Southern California Broadcasters Association. With over 30 years of broadcast and digital platform experience in sales, sales management, research, content, new product development, and emerging markets, Thom has held senior management positions with The Associated Press, CBS Radio, Metro Networks, and Anheuser-Busch. Twice nominated as Radio Network News Executive of the Year, Callahan has been a guest speaker and moderator for NAB sponsored events on a variety of topics to the radio industry over the past 11 years. He has served as a member of the AP Radio advisory board, and has served on the advisory boards of the Ad Clubs in three cities. For more, go to www.scba.com.